Rocky Conejos MS, CSCS, TSAC-F

Human Performance Coach

I'm a strength and conditioning coach with a Master's in Human Performance and a decade across the military and coaching. I help clients and the coaches who train them unlock what they're capable of drawing on a background in strength, endurance, and tactical training, paired with the leadership and communication that work demands. I bridge the gap between science and the real world, turning research into results.

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Services

Tactical Athlete System
For military, law enforcement, fire, and first responders.-Strength & Conditioning for 16-weeks that includes programming with rucking and conditioning protocolsRegenerative Training
For general population adultsProgressive 12-week strength program for women and general population adults who want real results and a coach who takes it seriously.Resilience Program
For post-rehab strength trainingTraining built around injury and post-rehab recovery. We work alongside your PT to get you back to full performance the right way.ARCON Coach Mentorship
For newly certified coaches and trainers
1-on-1 mentorship for newly certified coaches. Applied programming, client communication, and five years of real outcomes passed directly to you.Consultations: $99
Every ARCON relationship starts here, regardless of which service you're considering. We'll go deep on where you are, where you want to be, and the gap between the two and you'll leave with clarity whether or not we work together.
The fee keeps both sides serious. People who invest in the conversation show up ready to do the work, and that's exactly who I want to coach. Human first and that starts with an honest conversation.

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About Me

I'm Rocky Conejos, founder of ARCON Human Performance.I built ARCON on one idea: Human first. Performance follows. Most of the industry runs that backwards chasing aesthetics, quick fixes, and numbers that don't hold. I coach the other direction. Build the human first, capacity, confidence, habits that survive a hard week and the strength, the conditioning, the body composition follow.My Background
I hold a Master's degree in Human Performance with a cognate in Strength and Conditioning, and I'm a Certified Strength and Conditioning Specialist (CSCS) and Tactical Strength and Conditioning Facilitator (TSAC-F).
Before any of it, I was a combat infantryman with two deployments overseas. I still serve in the Army Reserve today as an intelligence analyst. That background shapes how I coach disciplined, honest about what the evidence actually says, and built for people who need results that hold up under real-world pressure.Who I Work With
Everyday adults rebuilding strength, energy, and confidence. Tactical and law enforcement professionals who can't afford to break down. Athletes chasing the next level. Different goals same approach: I meet you where you are and build from there.My Philosophy
Fat loss isn't the goal. It's a by-product of building a more capable human. I coach with evidence-based methods and proven behavior-change frameworks, because the best program is the one you'll actually stick with. My job isn't to push you hard for twelve weeks and disappear it's to build the self-efficacy that keeps you moving long after you stop needing me.Human first. Performance follows.

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